CONTACT US

Award winning medical marketing services for doctors. Contact us today for information about our nationwide medical marketing services. We are proud to offer our services to any medical practice within the United States.
To request a free consultation or additional information about any of our services, please contact us. We look forward to hearing from you.

Call 1-888-324-5559 toll-free.

ABOUT US

We provide medical marketing services to doctors, dentists, plastic surgeons, LASIK surgeons and medical spas. We provide medical marketing services to clients in: Tampa, FL, Sarasota, FL, Orlando, FL, Jacksonville, FL, Miami, FL, Charlotte, NC, Winston-Salem, NC, Raleigh, NC, Durham, NC, Charleston, SC, Myrtle Beach, SC, Atlanta, GA, and throughout the U.S.

Melanie Herron

About Melanie Herron

This author has not yet filled in any details.
So far Melanie Herron has created 108 entries.
21 11, 2018

Finding Gratitude in Your Every Day at Work

Thanksgiving is a time for showing gratitude. But in reality, every day should be a day for giving thanks. We often get bogged down in our work and lose sight of the many things for which we have to be grateful. This negative viewpoint creates stress and over time can cause weight gain, sickness, and many other health issues. In a business setting, finding gratitude at work can transform one’s perspective and lead to greater success. […]

16 11, 2018

Four Social Media Marketing Tactics You Should Implement in 2019

As the end of the year approaches it is time to reflect on your business’s successes and failures and plan for the coming year. Understanding what is working for other companies can help save time and money while often generating more significant returns. You should never take a one size fits all approach to marketing; however, some methods work for the majority and shouldn’t be ignored. The following four social media marketing tactics are some of the most important to consider for your 2019 marketing strategy. […]

26 10, 2018

Bridging the Provider and Patient Relationship Gap

Patients have a choice in where they choose to receive health care services. While some may argue that the expectations patients have of medical providers have evolved, we feel it is a broader issue. Patients have a greater drive to be more involved in their healthcare planning and they choose providers who help facilitate this. […]

11 10, 2018

The Three Pillars of Content Marketing Success

In marketing, when it comes to measuring results, some things aren’t crystal clear. While some campaigns provide a clear roadmap to its success or failure, others can get downright confusing. Content marketing is an area that tends to lean towards the latter. However, it does work. Most of the time. […]

28 09, 2018

Duplicate Content and How it Can Hurt Your Business

The importance of sharing content as a marketing strategy has proved to be one of the most effective ways to grow a business. It not only educates and informs, but it also provides businesses with an opportunity to position themselves as thought leaders in their industry. Many companies, however, are not fully realizing the potential harm that can come from using content incorrectly. They become unknowing victims of duplicate content. […]

18 09, 2018

Patient Satisfaction and Compliance Remain Dependent on Information

A cornerstone of patient compliance is the ability to understand the information provided. According to the Institute of Medicine, more than half of Americans have some form of limited health literacy. They also found that this same group has a higher hospital readmission rate. If patients are expected to leave the doctors office or hospital and follow instructions, it is essential that the information is provided in an easily understandable format. […]

30 08, 2018

Three Mistakes Great Healthcare Providers Never Make

In the pursuit of business success, healthcare providers and medical group owners hire marketing professionals to generate new business and boost their presence online and within the community. The time and money invested into such endeavors only come to fruition if certain foundational elements are already running smoothly. Great doctors realize this and ensure kinks are worked out before pitching to the community. Here are three healthcare mistakes great providers never make. […]

16 08, 2018

Differentiating Your Health Care Brand through Value Proposition

One of the most important questions we ask new clients is to describe their value proposition. A value proposition is defined as an innovation, service or feature that makes the company attractive to others. It is the reason people choose one business over another. In healthcare, many companies find it challenging to define.   […]

30 07, 2018

Two (More) Online Patient Review Trends Crucial for Doctors

Continuing with our last blog on online review trends crucial for doctors, we dig deeper into the trends that are transforming how people are leaving reviews and responding to them. These changes are essential for all businesses, however, in healthcare, they are especially crucial for building trust and loyalty. Also, many providers are not taking the time needed to manage their online reputation and are therefore suffering from a lack of knowledge of the process. In addition to the three trends provides last week, this week we add two additional trends that are crucial for doctors to know. […]

23 07, 2018

Online Patient Reviews: 3 Trends Crucial to Doctors

Most businesses rely on reviews to help them grow. Today, leery customers flock to the internet to scour review sites before making any buying decisions. In healthcare, consumers are heavily relying on patient reviews when choosing a healthcare provider. Understanding what prospective patients are looking for is an essential element to any marketing strategy.

[…]

21 06, 2018

The Power of the Patient Story in Medical Marketing

Consumers are bombarded with many forms of marketing communications daily. It has become extremely challenging to be able to distinguish between what is real and what isn’t.

Choosing a healthcare provider is even more tenuous. It makes perfect sense why more and more people are trusting their friends and family for referrals. Think about the ads you see on television with actors talking about their depression or bowel disorders and how the new medication they are taking has made their lives so much better. Nice story, but is it real? […]

31 05, 2018

Reigniting the Heart of Healthcare

Despite the availability of technology to continue patient conversations online, the foundation of medicine stems from face-to-face interactions. The heart and soul of healthcare lie in human contact, genuine concern, and empathy.   […]

17 05, 2018

Three Habits of Highly Successful Doctors

Running a successful medical practice can be a challenging endeavor, especially in today’s competitive environment. Success, however, should be measured by more than just results. It should include building a genuine rapport and trust with patients, staff and referring providers. The most successful healthcare providers have specific habits that they weave into every facet of their organization. Here are three foundational habits of highly successful doctors you can begin implementing today. […]

26 04, 2018

Five Tips to Effectively Market Across Generations

Just as each person is unique, so too is the type of marketing that resonates with and propels them to buy. Thankfully, there are guidelines for to help businesses successfully market across generations. Here are five tips to help you build your brand across generations for maximum effectiveness across all your marketing tactics. […]

19 04, 2018

Five Secrets to a Successful Medical Practice

Healthcare has become a highly competitive business. Patients have evolved into healthcare connoisseurs with high expectations of their providers. Most consumers do a significant amount of homework before choosing a provider or having a procedure. With this evolution, providers have had to become more creative in marketing how they reach and build relationships with patients. […]

Copy Protected by Chetan's WP-Copyprotect.