In order to grow as a business, it’s crucial to identify your marketing objectives. Without clear, achievable marketing targets, your company could operate much like a sailboat lost at sea—no direction, no support, and no idea where it’s headed. However, setting an...
The end of the year is near. And that is a great thing for most Americans. While many businesses grew amid the pandemic, many suffered drastically. As we look to the year ahead, savvy business owners and leaders consider how to utilize marketing to make up for their...
As we ease into the third quarter of 2020, certain things should happen to ensure you are on the right track for business growth despite the current economic situation. Taking a proactive approach will help your business prevail when others flounder. Here are three...
“You can’t hit targets you aren’t aiming at.” This compelling quote from the founder of BNI founder, Dr. Ivan Misner, is a perfect introduction to the importance of goal setting. The new year brings about change in many forms. In business, the new year often means...
The last quarter is an important time for business executives and marketers. It is the time of year for assessing overall marketing performance so the right decisions can be made for the coming year. If this isn’t the very first thing you do when developing a...