by Melanie Herron | Sep 6, 2012 | Blog
Most physicians are superb at giving information to their patients. The challenge many have however, is engaging with them. Non-compliance is a major problem in the U.S. One way we can combat it is through better communication between doctor and patient. During a...
by Melanie Herron | Aug 1, 2012 | Blog
Social media marketing has become one of the best ways to market a medical practice. It’s an inexpensive and versatile way to connect with both existing and potential patients. Despite its popularity, some medical facilities are intimidated about using social media,...
by Melanie Herron | Jul 11, 2012 | Blog
Inexpensive medical marketing seems difficult to imagine. That is because traditional marketing (TV, radio, newspaper and direct mail) methods are expensive, and depending on the market, are often ineffective. Marketing doesn’t have to be expensive or ineffective. In...
by Melanie Herron | Feb 27, 2012 | Blog
Implementing social media within the medical industry is something that I am a strong proponent of. I believe it is a great way to get your voice heard by not only your patients and prospective patients, but people across the globe. Social media is the platform with...
by Melanie Herron | Nov 29, 2011 | Blog
Social media provides an excellent platform for businesses to grow – but only when used properly. Many medical providers are hesitant about implementing social media into their medical practice. Many choose to implement social media without a strategy – virtually...