by Melanie Herron | Jul 19, 2016 | Blog
Many medical practices have successfully grown with little to no marketing at all. The majority of these practices rely on referral or word of mouth marketing. The challenge with this medical marketing strategy is that the entire business depends on one tactic. These...
by Melanie Herron | Sep 12, 2014 | Blog
Most medical practices, especially specialists, rely heavily on referring physicians and word-of-mouth to keep their waiting rooms full of patients. In fact, it is estimated that 80 percent of new patients come from these sources. This is fine assuming the referring...