by Melanie Herron | Sep 15, 2017 | Blog
For the states where medical cannabis is legal, navigating the restricted waters of the market can be quite tenuous. Add to this the need to overcome any negative stigmas associated with marijuana, and you create a considerable challenge for anyone in the medical...
by Melanie Herron | Aug 21, 2017 | Blog
The key to a successful business is having a team of talented, committed and engaged people. The employees within an organization are its lifeblood. This couldn’t be truer in healthcare where turnover is high and finding qualified staff can be challenging and...
by Melanie Herron | Aug 9, 2017 | Blog
Pairing images with marketing messages is an important marketing strategy tactic. It increases retweets on Twitter by 150% and boosts Facebook engagement 2.3x over posts without pictures. Unless you’re a photographer with a substantial portfolio, at some point,...
by Melanie Herron | Jul 26, 2017 | Blog
Social media is an attractive medical marketing strategy for most healthcare practices. The appeal of connecting with the community via a very affordable and easy-to-use platform makes it an ideal choice, but it often prompts a common question: how do you maintain...
by Melanie Herron | Jul 12, 2017 | Blog
If a picture is worth a thousand words, a picture taken and shared on social media by an influencer of a product or service should be worth a million – dollars. A simple picture or post shared by an influencer can often do more for a brand than traditional...
