Influencer marketing has become increasingly popular as social media has evolved. Influencers have gained tremendous power in shaping consumer behavior with the rise of platforms such as Instagram, YouTube, and TikTok. Brands leverage influencers’ large...
If you run a healthcare clinic, be it a physical therapy practice, a dentistry office, or a clinic for holistic medicine, there’s one measurable by which you will ultimately judge the success of any marketing effort: the number of new patients in the door. So...
Patients have a choice in where they choose to receive health care services. While some may argue that the expectations patients have of medical providers have evolved, we feel it is a broader issue. Patients have a greater drive to be more involved in their...
