by Melanie Herron | Mar 8, 2012 | Blog
When your medical practice begins its social media campaign, one of the foremost actions you take should involve creating a Facebook page. Why? Because, like any business, you go where your customers are, and Facebook is where your patients live. It has over 800...
by Melanie Herron | Feb 27, 2012 | Blog
Implementing social media within the medical industry is something that I am a strong proponent of. I believe it is a great way to get your voice heard by not only your patients and prospective patients, but people across the globe. Social media is the platform with...
by Melanie Herron | Feb 14, 2012 | Blog
Have you ever considered the impression a caller receives when they dial into your practice? Are they given a warm and friendly hello? Are they immediately put on hold for extended lengths of time? Are they transferred to everyone in your practice so they can simply...
by Melanie Herron | Jan 23, 2012 | Blog
We are all guilty of it. We get so caught up in what we are doing, so focused in completing our job, we forget to smile. In a patient or any other customer facing career, a smile is a necessity. A smile eases tension and adds warmth. Think about it. When you go to the...
by Melanie Herron | Jan 17, 2012 | Blog
The reasons for implementing social media into a medical practice go much deeper than just a need to get more patients. As we get back to humanizing medicine it is important to remember that social media doesn’t have to be distant. Social media is actually about...