by Melanie Herron | Oct 24, 2014 | Blog
Social media is an attractive medical marketing strategy for most healthcare practices. The appeal of connecting with the community via a very affordable and easy-to-use platform makes it an ideal choice, but it often prompts a common question: how do you maintain...
by Melanie Herron | Feb 13, 2013 | Blog
With almost 90% of businesses on Facebook, the climate of communicating with patients has changed dramatically. It is no longer a matter of if a healthcare provider should join social media; it is a matter of when. Deciding to implement social media within healthcare...
by Melanie Herron | Dec 18, 2012 | Blog
Most people are aware of the potential HIPAA violations that can occur when using social media within a healthcare setting. But what many fail to recognize is the potential risk made by employees who utilize social media personally. A study by Nucleus Research found...