by Melanie Herron | Jul 11, 2012 | Blog
Inexpensive medical marketing seems difficult to imagine. That is because traditional marketing (TV, radio, newspaper and direct mail) methods are expensive, and depending on the market, are often ineffective. Marketing doesn’t have to be expensive or ineffective. In...
by Melanie Herron | Apr 26, 2012 | Blog
If you have a website, it is highly likely that you have heard about the importance of having unique content on the site. Unique content is content that has not been reproduced or duplicated from any other site. It is content that is 100% yours. Many medical and...
by Melanie Herron | Mar 8, 2012 | Blog
When your medical practice begins its social media campaign, one of the foremost actions you take should involve creating a Facebook page. Why? Because, like any business, you go where your customers are, and Facebook is where your patients live. It has over 800...
by Melanie Herron | Jan 10, 2012 | Blog
A goal for many medical providers in 2012 is to develop a social media marketing strategy. While the majority of physicians realize the importance of having some type of online presence, hesitance is experienced by others. Interestingly, 90% of physicians use social...
by Melanie Herron | Dec 15, 2011 | Blog
In today’s busy world, it is challenging for many practices to request feedback from their patients. It is often even more difficult to find a patient who is willing to share their opinion. This is not because they have nothing nice to say. It is usually because they...