by Melanie Herron | Oct 17, 2011 | Blog
Social media has become very common within the healthcare arena, especially when paired with a medical marketing strategy. Medical practices and hospitals are opening their doors to a new way to reach potential patients. Those who have had concerns about whether or...
by Melanie Herron | Aug 29, 2011 | Blog
When I was in graduate school I learned about how patients were taking a more proactive approach to their healthcare planning. They wanted control and decision making power. Why is it then that so many patients still depend on their medical provider to tell them...
by Melanie Herron | Aug 8, 2011 | Blog
Let’s face it, marketing a medical practice costs money. It also takes time and experience to do it properly. Depending on the medical practice or facilities specialty, there may not have been a need to market previously. As the medical industry becomes more...
by Melanie Herron | Aug 2, 2011 | Blog
Patients have many choices available when considering a health care provider. Insurance companies are relied on less frequently when it comes to medical provider selection. Patient satisfaction is the cornerstone to any marketing growth plan. There are numerous ways...
by Melanie Herron | May 3, 2011 | Blog
Have you ever found yourself itching for information? Have you ever been curious to know the answer to a particular question or the location of a particular place? How often have you gone to Google or another search engine trying to find the answer, only to be...