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Turning the Negative into a Positive in Healthcare

It’s nearly impossible for a business to maintain a perfect reputation with 100 percent of their customer base. Patients, like customers, are all individuals with varying personalities. Some of them may be outspoken fans who sing your praises to everyone they meet....

Dos and Don’ts of Social Media in Healthcare

More and more healthcare providers are finding social media marketing to be a versatile way to connect with their patients. Perhaps the idea of patient interaction via the social network excites you. Or are you hesitant? Do you wonder how best to approach the topic of...

Healthcare Providers: Are You Getting Found Online?

This day in age, consumers do not want to be hounded with ads telling them what they should buy. The days of successful traditional marketing have taken a back seat to internet marketing. As consumers are utilizing the internet more often to search for things they...