by Melanie Herron | Feb 9, 2012 | Blog
The Internet has evolved into a place for not only knowledge, but also communication. According to California Healthcare Foundation, 80% of Internet users gather health information online. Even with its popularity, many physicians are apprehensive about starting a...
by Melanie Herron | Jan 17, 2012 | Blog
The reasons for implementing social media into a medical practice go much deeper than just a need to get more patients. As we get back to humanizing medicine it is important to remember that social media doesn’t have to be distant. Social media is actually about...
by Melanie Herron | Jan 10, 2012 | Blog
A goal for many medical providers in 2012 is to develop a social media marketing strategy. While the majority of physicians realize the importance of having some type of online presence, hesitance is experienced by others. Interestingly, 90% of physicians use social...
by Melanie Herron | Dec 28, 2011 | Blog
Implementing a social media marketing strategy can be a daunting task. Many practices assign the job of managing social media to a staff member who is comfortable using social sites such as Facebook and Twitter. There is a considerable difference between running a...
by Melanie Herron | Nov 29, 2011 | Blog
Social media provides an excellent platform for businesses to grow – but only when used properly. Many medical providers are hesitant about implementing social media into their medical practice. Many choose to implement social media without a strategy – virtually...
