by Melanie Herron | Nov 16, 2016 | Blog
The use of social media within healthcare has grown tremendously over the past five years. Initially hesitant, healthcare providers and leaders have for the most part, accepted the fact that when done well, social media marketing helps build relationships and grow...
by Melanie Herron | Oct 24, 2016 | Blog
The desire for recognition is not a new concept. It is a fundamental human need to feel appreciated for the work that we do. Yet, according to Gallup, 70% of Americans feel unhappy, uninspired and less engaged at work. There is a direct link between employee...
by Melanie Herron | Oct 14, 2016 | Blog
A brand is the very essence of a business. It conveys who the company is, what the company does and why consumers should trust them. It is the thing that establishes credibility. It is a part of everything the organization does every day. A successful brand is not...
by Melanie Herron | Sep 29, 2016 | Blog
Communication is vital for a patient’s health and helps deepen the provider/patient relationship. Studies show that there is a strong correlation between the communication skills of the healthcare team and the patients ability to follow recommendations. Here are...
by Melanie Herron | Sep 20, 2016 | Blog
Visual marketing involves using images, videos, infographics and more to share information in an engaging and untraditional way. More businesses are using visual marketing to not only shape their brand, but to tell a story. Here are 5 tips for better visual marketing...
