by Melanie Herron | Mar 12, 2026 | Blog, Branding, Customer Engagement, marketing strategy, Marketing Tips, Medical Marketing
People trust people, not brands. When you have a health concern, do you pick the place with the nicest logo? Probably not. You look for a person, someone who has the right expertise and who you feel you can trust and who cares about you. That’s why, even though...
