by Melanie Herron | Jun 27, 2012 | Blog
Within any organization it is important to measure the effectiveness of your marketing strategy. This also applies to the unique healthcare industry. Dollars are often tight and must be spent wisely. To ensure you are making the most out of your marketing investment,...
by Melanie Herron | Dec 7, 2011 | Blog
As the year comes to a close, medical practices are seeing the last of their patients from 2011. Depending on your specialty, this may be an extremely busy time or a slow time. Regardless, it is a time to plan. A typical healthcare practice is very present minded....
by Melanie Herron | Mar 16, 2011 | Blog
In this age of medical marketing, it is important to change strategies and remain fluid to consistently grow a medical practice. One change that has occurred is the growing importance of using the internet to brand, educate and communicate with patients. Last week’s...
by Melanie Herron | Feb 7, 2011 | Blog
Social media is becoming an attractive medical marketing strategy for more and more healthcare practices every day. The appeal of connecting with the community via a very affordable and easy-to-use platform makes it an ideal choice however, it often prompts a common...
by Melanie Herron | Jan 12, 2011 | Blog
Medical providers typically have a hard time finding the resources to spend on marketing for their medical practice. With the recent changes in healthcare, more and more medical practices are finding the need to aggressively market their practice to the community....
