by Melanie Herron | Sep 28, 2011 | Blog
Big changes are happening in healthcare and patients are pleased! Beginning in 2013, the Centers for Medicare and Medicaid will begin withholding 1% of reimbursements from hospitals. This amount will be reimbursed back relative to how they perform on patient surveys...
by Melanie Herron | Sep 12, 2011 | Blog
Social media has evolved into one of the most successful and least costly ways to gain new patients. Physicians are regularly searching for ways to attract new business. A recent trend within the healthcare industry involves utilizing online sites such as Groupon and...
by Melanie Herron | Aug 8, 2011 | Blog
Let’s face it, marketing a medical practice costs money. It also takes time and experience to do it properly. Depending on the medical practice or facilities specialty, there may not have been a need to market previously. As the medical industry becomes more...
by Melanie Herron | Aug 2, 2011 | Blog
Patients have many choices available when considering a health care provider. Insurance companies are relied on less frequently when it comes to medical provider selection. Patient satisfaction is the cornerstone to any marketing growth plan. There are numerous ways...
by Melanie Herron | Jul 26, 2011 | Blog
July marks the halfway point through the 2011 calendar. It is an important time of the year to pause and assess where you are as a medical practice with respect to your 2011 marketing goals and objectives. Are your numbers lower or higher than you are were hoping or...
