by Melanie Herron | Mar 6, 2015 | Blog
Patients have many choices available when considering a health care provider. Insurance companies are relied on less frequently when it comes to medical provider selection. Patient satisfaction is the cornerstone of any marketing growth plan. There are numerous ways...
by Melanie Herron | Jan 30, 2015 | Blog
A few years ago I received a call from my daughter’s pediatric dentist. We were very pleased with the quality of care received from the practice but had to switch to another provider due to insurance changes. Her dentist was calling to thank me for the kind words I...
by Melanie Herron | Dec 23, 2014 | Blog
Every relationship starts with that first phone call, that first meeting between your practice and your potential patient. First impressions can help make or break your healthcare marketing strategy. This is common knowledge, yet many practices find that business is...
by Melanie Herron | Nov 14, 2014 | Blog
The correlation between providing quality patient care and high patient satisfaction has come into question recently. With nearly 1,500 hospitals penalized under Medicare’s quality incentive program, hospitals have a renewed focus on providing excellence. However,...
by Melanie Herron | Aug 15, 2014 | Blog
Employees, services, and outcome should mirror the intent of any facility, and that’s to deliver an excellent patient experience. Think about it: a patient isn’t coming to you because they like the paintings on the wall, for stimulating conversation or even because...
