by Melanie Herron | Dec 8, 2017 | Blog
Today’s marketplace has undoubtedly been transformed by reviews. A customer review is a window into the business, a great marketing tool, and helps shape its reputation. Businesses across the globe depend on reviews to help new customers find them. The vast majority...
by Melanie Herron | Aug 3, 2016 | Blog
Negative reviews are an unfortunate reality of life. There is no way in the world to make every customer or patient happy all the time. There is always going to be something that could have been done better or differently in a customer or patient’s life. When the...
by Melanie Herron | Apr 21, 2014 | Blog
The internet has become a primary source of new patients for the healthcare industry, making it an important component to any medical marketing strategy. According to Pew Internet Project’s January 2014 survey, 72% of patients are using the internet for health...
by Melanie Herron | Mar 20, 2013 | Blog
One of the most effective ways to generate new website leads that turn prospects into patients is through video content. Video content is attention getting. It has become more important for providers to add this essential content to their websites as consumers lean...
