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Don’t Send Your Press Release Until You Read This

Everyone loves good publicity. Especially when it’s free publicity. A press release provides an opportunity to share newsworthy information about a business to the media. In order to have the greatest success with a PR campaign and not upset any of your media...

How Public Relations Can Help Your Practice Grow

An essential component of any medical marketing and branding strategy is public relations. Public relations is the communication with a target market and can include a variety of vehicles including: press releases, articles, press conferences, media events,...

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