by Melanie Herron | Oct 4, 2013 | Blog
As mentioned in previous blog posts, it is very important to utilize the fact that employees can be advocates for your practice. An engaged employee will be able to ask open-ended questions of potential patients, uncovering the best services and procedures to them at...
by Melanie Herron | Sep 27, 2013 | Blog
More often than not, a patient’s first contact with your practice is through your employees. The impression that this encounter makes paves the way for your practices success or failure. The power of a genuine smile and interest is priceless. When people are...
by Melanie Herron | Jun 6, 2013 | Blog
Thank you for ____________. According to the Merriam Webster dictionary, the phrase “thank you” is a polite expression of one’s gratitude., The question that arises is: are you thanking your patients? The words thank and you combined is a powerful phrase that can put...
by Melanie Herron | Mar 28, 2013 | Blog
Every relationship starts with that first phone call, that first meeting between your practice and your potential patient. First impressions can help make or break your healthcare marketing strategy. This is common knowledge, yet many practices find that business is...
by Melanie Herron | Nov 8, 2012 | Blog
The people you have working in the front office of your practice have a very important job. These key staff members can transform the patient experience. They are the first people your patients talk to when calling to make an appointment. They are the first people...