When the television switches over to ads, do you watch them or get a snack? What about the radio station? A whopping 86% of consumers change the channel, mute the TV or skip ads, according to this report. So, how do you get through to your target customers? Word of...
Running a successful medical practice can be a challenging endeavor, especially in today’s competitive environment. Success, however, should be measured by more than just results. It should include building a genuine rapport and trust with patients, staff and...
Healthcare has become a highly competitive business. Patients have evolved into healthcare connoisseurs with high expectations of their providers. Most consumers do a significant amount of homework before choosing a provider or having a procedure. With this evolution,...
The objective of any business is to grow and one of the best ways to achieve this is through networking. Networking builds relationships with potential referral sources. Within healthcare 50-80% of new patients come from referrals. For specialists, that number is...
A new patient that is driven to your practice through a referral is a gift. Whether they are the referral of a patient or a doctor, they should be cherished. The trust that precedes the referral must also be maintained in order to continue to see referrals increase....
