by Melanie Herron | Apr 26, 2018 | Blog
Just as each person is unique, so too is the type of marketing that resonates with and propels them to buy. Thankfully, there are guidelines for to help businesses successfully market across generations. Here are five tips to help you build your brand across...
by Melanie Herron | Apr 19, 2018 | Blog
Healthcare has become a highly competitive business. Patients have evolved into healthcare connoisseurs with high expectations of their providers. Most consumers do a significant amount of homework before choosing a provider or having a procedure. With this evolution,...
by Melanie Herron | Mar 2, 2018 | Blog
When it comes time to choose a marketing partner, there are a lot of factors to consider. From budget and experience to personality and work ethic, the choice you make can play an integral role in the success or failure of your marketing objectives. If your goal is to...
by Melanie Herron | Jan 19, 2018 | Blog
Everyone loves good publicity. Especially when it’s free publicity. A press release provides an opportunity to share newsworthy information about a business to the media. In order to have the greatest success with a PR campaign and not upset any of your media...
by Melanie Herron | Dec 8, 2017 | Blog
Today’s marketplace has undoubtedly been transformed by reviews. A customer review is a window into the business, a great marketing tool, and helps shape its reputation. Businesses across the globe depend on reviews to help new customers find them. The vast majority...
