by Melanie Herron | Dec 22, 2010 | Blog
The evolution of effective marketing continues to change and is now quite different from traditional marketing methods. Today, businesses must create a strong online presence to gain market share. Google has made it easier for businesses to boost their local search...
by Melanie Herron | Dec 10, 2010 | Blog
The medical industry is well aware of the need to improve patient satisfaction in order to further develop and grow a medical practice. There are many blogs written about this very subject to help practitioners learn how they can improve the patient experience. To...
by Melanie Herron | Nov 30, 2010 | Blog
Big changes have been approved this year that will dramatically decrease the amount of money consumers can put aside into flexible spending accounts (FSA). This change can negatively impact medical practices that accept FSA dollars as payment for performed procedures...
by Melanie Herron | Nov 2, 2010 | Blog
Laser-Assisted In Situ Keratomileusis (LASIK) has evolved into a common and predominately, successful procedure enjoyed by millions of people annually. As with many areas of medicine, there are occasional stories of adverse outcomes reported in the media. Negative...
by Melanie Herron | Sep 14, 2010 | Blog
I am unfortunately, not surprised when I hear that patient wait times are high in the majority of medical practices out there. Emergency appointments happen that often push the provider to run behind. This often causes patients to become frustrated and dissatisfied...