by Melanie Herron | Dec 16, 2016 | Blog
A website is one of the very first things prospective customers see. Once they land on your website, however, you have about 2 seconds to convince them to stay. There are a lot of things that can make them bounce off. Here are five website design features you should...
by Melanie Herron | Mar 19, 2015 | Blog
Challenge: Your website is getting lots of visitors, but considering the amount of views your site gets per day, the majority are not converting to leads or patients. A common problem many businesses experience is the lack of conversion on their medical website. Not...
by Melanie Herron | Nov 7, 2014 | Blog
Your website is probably the most important medical marketing asset in your arsenal. Think about it. It is often the first way a patient is introduced to you and your practice. What kind of impression does your website make? Is it engaging? Is it easy to navigate?...
by Melanie Herron | Sep 19, 2014 | Blog
Growing a healthcare business today is quite different than it was ten or even five years ago. Traditional marketing, such as TV, radio and print are no longer the primary focus of successful businesses. Cost effective medical marketing strategies are mainstream with...
by Melanie Herron | Sep 5, 2014 | Blog
Your website is one of the most important medical marketing tools in your arsenal. The purpose of a website is not to list everything imaginable about your practice. It is to get the visitors to take action based upon the information provided. This can be filling out...
