by Melanie Herron | Feb 7, 2020 | Blog, Medical Marketing
You could spend a million dollars a year in medical marketing, but if the communication within your practice is weak, your patients are going to end up frustrated and on someone else’s schedule. Patient satisfaction is critical in healthcare. No longer are patients...
by Melanie Herron | Oct 26, 2018 | Blog, Uncategorized
Patients have a choice in where they choose to receive health care services. While some may argue that the expectations patients have of medical providers have evolved, we feel it is a broader issue. Patients have a greater drive to be more involved in their...
by Melanie Herron | Jun 15, 2016 | Blog
The need with which healthcare providers share information with patients must evolve to meet the regulatory requirements of Meaningful Use, Value-based purchasing and the Hospital Readmissions Reduction Program. In order to improve compliance and outcomes, these...
by Melanie Herron | Aug 29, 2013 | Blog
A conscious consumer is someone who is critically aware of his or her decisions pertaining to goods and services. As the demand for health care increases, patients need to make more conscious decisions. Doctors can help encourage patients to be conscious consumers by...
by Melanie Herron | Aug 22, 2013 | Blog
The past few blogs have focused on employees and patients but doctors also play a big role in retaining patients. When a patient makes contact with a practice is it usually an employee that they meet. The employees can be the highly engaged, but if the doctor is not...
