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How Seasonal Marketing Can Help Your Medical Practice

For many practices, the seasons present varied marketing opportunities. Certain procedures and treatments are performed best during specific times of the year. Different seasons also bring patients in that you do not normally see during other times of the year. Though...

Ten Things Patients Want from Their Medical Provider

We get it. Patients want a better experience. But what does this really mean? The elusive positive patient experience may seem challenging to get right without clear direction from none other than the patient. Catalyst Healthcare Research conducted a study of 400 baby...

Understanding Your Medical Website and Why it Matters

The healthcare industry has changed dramatically over the recent years. Patients are aware now more than ever of the choices they have. Medical providers that offer fee for service specialties such as plastic surgery and LASIK, are often more aware of this than most...

Five Mistakes to Avoid in Medical Marketing

Growing a medical practice in today’s competitive marketplace can be challenging regardless the specialty. Healthcare consumers are more savvy and educated about their options. They make choices differently. They expect more from their healthcare providers. That is...

Your Medical Practice is On Social Media – Now What?

Implementing a social media presence is a big step towards effectively marketing a medical practice or facility. For many practices, the decision to get started in social media was arduous. Once the presence has been established, practices often find themselves...

Why Keywords Matter in Your Healthcare Website

Have you ever found yourself itching for information? Have you ever been curious to know the answer to a particular question or the location of a particular place? How often have you gone to Google or another search engine trying to find the answer, only to be...