If you run a healthcare clinic, be it a physical therapy practice, a dentistry office, or a clinic for holistic medicine, there’s one measurable by which you will ultimately judge the success of any marketing effort: the number of new patients in the door. So...
Healthcare has become a highly competitive business. Patients have evolved into healthcare connoisseurs with high expectations of their providers. Most consumers do a significant amount of homework before choosing a provider or having a procedure. With this evolution,...
Health is one of the most valuable things to any individual. As someone who has an impact on a patient’s wellbeing, lending a listening ear to fears and concerns is important for you to remember, because it is one of the most direct ways to grow your medical practice....
The health care marketing evolution has become quite sophisticated. Patients are more involved than ever before in their health care planning and as such, have become more refined in their physician selection process. In order to engage this new generation of...
A marketing plan’s purpose is to attract new patients and retain old ones. An important component of a successful marketing strategy is social media and it is important to remember that marketing should not only be about your practice. A prospective patient often...
