by Melanie Herron | Oct 24, 2011 | Blog
Reputation, as defined by Wikipedia is the “opinion (more technically, a social evaluation) of the group of entities toward a person.” Physicians and other medical providers’ success depend on their reputation. With the technological advancements prevalent today, it...
by Melanie Herron | Oct 17, 2011 | Blog
Social media has become very common within the healthcare arena, especially when paired with a medical marketing strategy. Medical practices and hospitals are opening their doors to a new way to reach potential patients. Those who have had concerns about whether or...
by Melanie Herron | Oct 11, 2011 | Blog
The term community has changed. It used to mean a gathering of people, however, as cities grow, people are becoming more spread out. Large hospital systems are buying the smaller ones in an effort to expand their patient reach. Meanwhile, consumers have become...
by Melanie Herron | Oct 3, 2011 | Blog
The final quarter of the year is a time of planning for business leaders. As the year’s success and challenges are reviewed, a plan for progress is also determined. Everyone wants to make more money and spend less money. To achieve this, medical practices must be...
by Melanie Herron | Sep 28, 2011 | Blog
Big changes are happening in healthcare and patients are pleased! Beginning in 2013, the Centers for Medicare and Medicaid will begin withholding 1% of reimbursements from hospitals. This amount will be reimbursed back relative to how they perform on patient surveys...
by Melanie Herron | Sep 20, 2011 | Blog
Social media’s ever growing presence has created a sense of need among many medical practices. The need that is felt is to have an online presence because that is what the competition is doing. While it is important to keep stay tuned in to the competition, it cannot...
