by Melanie Herron | Feb 7, 2020 | Blog, Medical Marketing
You could spend a million dollars a year in medical marketing, but if the communication within your practice is weak, your patients are going to end up frustrated and on someone else’s schedule. Patient satisfaction is critical in healthcare. No longer are patients...
by Melanie Herron | Sep 19, 2019 | Blog, Medical Marketing
It all comes down to experience. No matter what service your company provides, if the experience is lacking, your business will suffer for it. Delivering WOW experiences should be the goal of every business owner. They are strongly tied to the experience people have...
by Melanie Herron | Dec 13, 2018 | Blog
If your loved one had to be a patient at your practice or hospital, how would you feel? Would you be confident that the care they would receive by everyone who crossed their path would be exemplary? Would they have a positive patient experience? What about if the...
by Melanie Herron | Nov 16, 2018 | Blog
As the end of the year approaches it is time to reflect on your business’s successes and failures and plan for the coming year. Understanding what is working for other companies can help save time and money while often generating more significant returns. You...
by Melanie Herron | Oct 26, 2018 | Blog, Uncategorized
Patients have a choice in where they choose to receive health care services. While some may argue that the expectations patients have of medical providers have evolved, we feel it is a broader issue. Patients have a greater drive to be more involved in their...
